AVATAR will be the face that comes in front of the audience of that particular college and represents KiRaiPe.

KiRaiPe will select 2 AVATARs from each college (i.e. 1 boy & 1 girl).

AVATARs have to act as the brand ambassador as well as the manager.

AVATARS have to work:

  • Towards the attainment of the interest and attention of the customers (for this purpose they attend the queries of the customers and promote KiRaiPe)
  • To direct and control the operations and to give guidance to their college team to ensure that the KiRaiPe achieves its mission and objectives for that college.


  • The main role of the AVATARs is to develop a consumer preference of KiRaiPe.
  • They are required to give complete information about the KiRaiPe's service & product to the customers and thereby, produce increased revenue for the organization.
  • Need to be involved in regular branding projects and take up high earning.
  • They have to be in direct communication with the customers where they mostly talk about the products and services offered by KiRaiPe.
  • Responsible for representing the KiRaiPe at the time of celebration events, trade displays, exhibitions, and other promotional events. Their primarily function as spokespersons for KiRaiPe.
  • Direct and control the work and resources of the KiRaiPe.
  • Prepare monthly as well as quarterly plan (including targets) and monitor progress against these plans to ensure that the college team attains its objectives as cost-effectively and efficiently as possible.
  • Establish and maintain effective formal and informal links with major customers, relevant faculty members & college staff to exchange information and to ensure that the KiRaiPe is providing the appropriate range and quality of services.
  • Develop and maintain research and development programmes to ensure that the KiRaiPe remains at the forefront.
  • Develop and maintain an effective marketing and public relations strategy to promote the products, services and image of the company in the wider community.
  • Represent the company in negotiations with customers, suppliers, government departments and other key contacts to secure for it the most effective contract terms.

Selection Criteria:

  • The AVATRs will be from that course whose duration is maximum in a college.
  • The selection will be based the tasks given to him/her.
  • The AVTARs will have to pass the creativity test by drafting some on spot successful activities.
  • The AVATARs will be under 45 days of probation period.
  • The AVATARs should be popular faces of the college and less studious
  • The AVATARs may able to work side by with the study in college.
  • The AVATARs should not be engaged in any other work other than KiRaiPe.
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